Lvjia group since its inception in 1999, has been adhering to the "people make cars, make the world" spirit of enterprise, adhere to the "gratitude, tolerance and inheritance" "family culture" as the core culture, let Lvjia in just a few years has been rapid development. Products covering luxury electric motorcycle, electric bicycle, electric tricycle, through the European Union CE, China CCC and a series of certification. Green company in 2010 to look around the world, the establishment of green best import and Export Co., Ltd., the rapid occupation of the international market, the rapid increase in overseas sales. With the economic globalization, the future of the best green plans in Southeast Asia and other places to establish overseas production base, so that green better go out of the country, to the world. Green beauty has been a dream, this dream is: "let Lvjia become the new energy vehicles in the field of global brand".The three ink brand to Lvjia vehicle industry, grasp the electric metal and a sense of movement and fashion sense characteristics, mining industry and the future of the sense of science and technology, to create a new experience of Lvjia individuation, internationalization, brand differentiation and space.

绿佳集团自1999年成立以来,一直秉承着“做人、做车、做天下”的企业精神,持以“感恩、包容、传承”的“家”文化为企业核心文化,让绿佳在短短的十几年中得到高速发展。产品覆盖豪华电动摩托车、电动自行车、电动三轮车,通过欧盟CE、中国CCC等一系列认证。2010年绿佳公司放眼全球,成立绿佳进出口有限公司,迅速占领国际市场,在海外销量高速递增。随着经济日益全球化,未来绿佳计划在东南亚等地建立海外生产基地,让绿佳走出国门,走向世界。绿佳人一直有个梦,这个梦就是:“让绿佳成为新能源交通工具领域的全球品牌”。 三墨品牌携手绿佳车业,把握其电动车的金属感、运动感、时尚感特色,挖掘行业的科技感与未来感,打造绿佳个性化、国际化、差异化品牌与空间新体验。

BRAND STORY

品牌故事 (节选)

Tell a family to pursue art, doing business with do a hundred years old spirit.Green Jia with the spirit of the craftsman to write a miracle of China's electric car industry, the brotherhood of each product to become a model for the industry.The injection of Jiangxin cultural team and allow enterprises to cultivate excellent quality products, new power to Lvjia infinite vitality.Craftsman spirit originated in China, the national culture in the green better be given a new vitality, it will bring the world's classic and dynamic Chinese national brand.

讲述一个家族对技艺的追求,用做百年老店的精神做企业。
绿佳用工匠精神谱写了中国的电动车行业奇迹,兄弟情让每一个产品成为行业的典范。
匠心文化的的注入让企业培育优秀的团队和优质的产品,新兴力量赋予绿佳无限的活力。
工匠精神本源于中国,民族文化在绿佳被赋予崭新的生命力,它将为全世界带来经典而有活力的中国民族品牌。

Tenon shape is like electric cars gear, chain, combination,Like Lvjia brothers Tongli together, help file.
Tenon is a kind of artisan spirit:Carefully crafted, It's perfection itself. pursuit; selfless, single-minded, persevere in faith.Green from the parts mix,
material selection, structural technology, is rigorous, realistic and innovative.

榫的形状犹如电动车里的齿轮,环环相扣,紧密结合,就像绿佳的兄弟们通力合力,相扶相佐。
榫是一种工匠精神:精心雕琢,至善至美的追求;忘我,专一,持之以恒的信念。绿佳从零件搭配,材料选择、结构工艺,是严谨,求实与创新。

BRAND VI applications

品牌VI应用

BRAND SI APPLICATIONS

品牌 SI 应用

Extraction of diamond space design elements from the LOGO, expand the use of elements, extended to the space design, such as the cashier background wall, combined with the brand story wooden structure simple tightly buckle into diamond, since reflect the shape features, and can express the corporate culture (culture, family culture, brothers) meaning a craftsman the spirit of originality, making the classical tradition, highlighting the electric car industry focus. The whole space design using diamond, such as diamond ceiling molding, diamond plane display space layout, diamond head shape, diamond set checkout, diamond design, LOGO stainless steel embossing platform, and bump the wall diamond shape diamond light box display settings, change the LOGO ground arrow line indicator, break the conventional display design style, reflect the new design ideas. Display settings, display shelves into furnishings, wall plants, the expression of advertisements on the walls and the main body, enrich the whole space display function and atmosphere. Gray spaces are discussion area and the checkout area, divided into back, white space is the demonstration area, summed up front, obvious regional change. Black and white gray color and specular and transparent acrylic material using the price card, environmentally friendly and can make the whole room looks simple yet modern sense.

空间设计从LOGO中提取菱形元素,展开元素运用,延伸到空间设计中去,列如收银台背景墙,结合品牌故事中木结构紧紧相扣简易成菱形,既然体现形的特征,又能表达公司企业文化,突出工匠精神,匠心制造、传承经典,突显电动车行业的专注。整个空间设计运用菱形,如菱形吊顶造型,菱形平面空间展示布局,菱形门头造型,收银台的菱形设置,菱形不锈钢LOGO压花地台的设计、墙面凹凸菱形的造型和菱形灯箱展示设置,地面LOGO变化出的箭头走线指示标,突破常规展示设计造型手法,体现新设计思路。陈列柜的设置,陈列货架摆设,墙面绿植的融入,广告灯箱的墙面和主体表达,丰富着整个空间展示功能和氛围。灰色空间分别是洽谈区和收银区,归纳为后场,白色空间为展示区,归纳为前场,区域明显有变化。黑白灰色彩以及镜面和透明亚克力价格牌的材质运用,既环保又能使整体空间看起来简约不失现代感。

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